As we look back on the housing market over the last year, we see just how in-demand the Philadelphia suburbs have become and continue to be. With residents spending so much time inside their homes, they have reprioritized what they are looking for when it comes to their next home. The majority of the workforce is still working from home either full-time, or in a hybrid capacity, meaning the home office, or space for a desk is still a high priority on the homebuyer’s list.[Read more…] about Q3 2021 Housing Market Stats
Sell a Home
The housing market is always evolving, which is why it is so important to work with an expert when it comes to buying and selling your home. Over the last 18 months, we have seen home values skyrocket, buyer demand increase, and mortgage rates drop to historic lows. We understand that the real estate market as a whole is always changing, but also that it varies not just state to state, but even between cities. Every member of the Dee Greene Hill Team is an expert in their area and is monitoring the trends as they come along. With our extensive knowledge, we are able to steer our clients in the right direction based on the current state of the market at that time and in that area.
With its power to transform, paint can work wonders in attracting buyers and increasing the bottom line. In fact, Zillow analyzed over 135,000 photos to discover which paint projects yield the best return. Here are four to try.
If you’re a landlord and are thinking about selling your property, this one is for you!
You have decided it’s time to sell your rental property. However, it’s still occupied, and your tenant’s lease hasn’t expired yet. Based on my extensive experience with selling rental properties in the Philadelphia metro area, my first suggestion is to wait until the tenant has moved out before listing. It makes it much easier to prepare the home for sale and eliminates any issues with showings.
Most people you know are on social media. Maybe it’s Facebook or Instagram. Maybe they stick to LinkedIn and keep their online socializing professional. Either way, social media has become a dominant force in terms of communication. Pinterest alone has taken 1/3 of all searches away from Google, proving that social media is here to stay.
Recently, I was fortunate enough to have the opportunity to list a beautiful 2BR w/den, 1.5 BA condo at 921 N. 4th Street in the Northern Liberties section of Philadelphia. This property was completely renovated about 8 years ago. Located on the first floor, it has gorgeous hardwood floors and a private back yard oasis. I am a firm believer in social media selling – especially for real estate. I posted information about the open house across all of my social media channels. You could find home photos on Instagram, Facebook and Twitter. I posted about the property listing and open house multiple times with a myriad of beautiful photos and a very detailed description of the home. Within 2 weeks of acquiring the listing, the home was SOLD! Actively marketing the property to other agents and driving traffic certainly played a role in getting the property sold. However, I firmly believe that social media marketing was a huge factor in finding the perfect buyer for this home.
Here’s why social media selling is crucial whenever you are looking to sell your home.
First, by sharing the professional photos of the home on my social media accounts, I expanded the reach and got more impressions. I used relevant hashtags and marketed to the perfect target audience. I spread the word about how amazing this home was by sharing it on social media.
I was also able to sell to people without selling to people. I could put gorgeous home photos and valuable information in front of the people who needed it the most while it felt organic and natural.
Next time you consider selling your home, ensure that your REALTOR is implementing a social media marketing strategy. Social media selling is going to help ensure your open house is filled and buyers are ready to put an offer in before they walk through the door.